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Purchase backed by Jim’s “Dare You to Transform Your Life” 100% Risk Free Guarantee

YOU'RE SMART, DRIVEN, AND TIRED OF THE SAME PATTERNS

What if the problem isn't your effort...it's your identity?

The September 2025 Transformational Coaching Program – 13 weeks of real, unfiltered coaching that actually works.
 
Early Bird Enrollment: $1,000 OFF through Monday – September 8th, 2025
 
This isn’t another “rah-rah believe in yourself” program. This is the actual blueprint for subconscious reprogramming—with receipts.

YOU'RE SMART, DRIVEN, AND TIRED OF THE SAME PATTERNS

What if the problem isn't your effort...it's your identity?

The September 2025 Transformational Coaching Program 13 weeks of real, unfiltered coaching that actually works
 
This isn’t another “rah-rah believe in yourself” program. This is the actual blueprint for subconscious reprogramming—with receipts.

WHAT HAPPENS WHEN YOU STOP FIGHTING YOURSELF AND START WORKING WITH YOUR SUBCONSCIOUS

After 13 weeks of actual structure (not fluff), you’ll have:

Finally broken free from the patterns that have kept you stuck for years (no more "why do I keep doing this to myself?")

Rewired your subconscious to work FOR you instead of against you (using the actual blueprint, not just "reprogram your mind" vibes)

Shifted your identity so success feels natural instead of forced (no more grinding until your eyeballs bleed)

Developed unshakeable confidence that comes from the inside out (not fake-it-till-you-make-it BS)

Aligned your actions with who you really are(so work doesn't feel like work anymore)

Created real, measurable results in your health, money, career, and relationships.

The best part? You’ll actually enjoy the process. 
This isn’t about suffering through transformation…it’s about having fun while you level up.

HERE'S WHAT HAPPENS WHEN YOU STOP BEING YOUR OWN WORST ENEMY:

You’ll finally break free from the “Identity Trap” that’s been running your life on autopilot—you know, that voice that says “people like me don’t get that” or “I’m not the type of person who…”
When you transform who you’re BEING at the subconscious level, everything else shifts without you having to force it:
 
 
And here’s the kicker…you’ll actually have fun doing it.
This isn’t about grinding through another self-improvement program. It’s about laughing at your old patterns while you rewire them. It’s about having those “holy sh*t, I can’t believe I used to think that way” moments every week.
WATCH THESE REAL PEOPLE SHARE THEIR ACTUAL RESULTS (Not highlight reels – real talk about real transformation)
 
Feel yourself in their stories and know this isn’t just another program promising the world…

Click on the cc icon to turn on captions for the videos.

INTRODUCING: THE TRANSFORMATIONAL COACHING PROGRAM (TCP)

The only program that gives you the actual “how” of subconscious reprogramming – not just the “what”

Here’s what makes TCP different from every other coaching program out there:
This isn’t another shiny program promising quick fixes. This is a real, well-designed, build-on-itself curriculum with an actual blueprint for rewiring your subconscious mind.
 
When you’re in TCP, you’re not getting some polished version of Jim; you get the actual human being —100% present, unfiltered, occasionally swearing, dropping truth bombs, and genuinely here with you every step of the way. No smoke and mirrors. No heavily edited talking heads. Just high-impact coaching that blends deep spiritual work with real-world results.
Yes, he has 30+ years of experience. 
Yes, he’s apprenticed with his brother-in-law, a shaman, for 32+ years.
Yes, he’s helped people who make millions transform their lives.
But what makes Jim special isn’t just what he knows—it’s who he is.
 
He’s the one who’ll sit with you in your mess without judgment, help you see the humor in your patterns, and guide you out with so much warmth and wisdom that you’ll wonder how you ever tried to do this alone.
 
You don’t just get a program. You get Jim – direct, unfiltered, brilliant, and caring as hell.
 
And honestly? That’s everything.
 
Plus, there’s an army of coaches answering every single question, every week, who actually know their stuff and care about your results.
 
 
TCP is the only 13-week immersive transformation experience that:

OUR TCP GRADUATE STORIES WILL INSPIRE YOU

…My marriage is so much better, and we are happy.
When I get caught up in overthinking or negative thoughts, I know what to do to stop them. And I do stop them.
I feel better than I ever have. Working with Jim Fortin is amazing. And his programs are truly a deal when you consider what he charged working with the big executives, actors and business owners he coached….now YOU, regular you, get to make huge changes in your life. And you don’t even have to be a movie star.
Highly recommend anything Jim offers, take the leap. You won’t regret it.

Susan Weppel Frizssell

I’ve eliminated life long money stories and beliefs. I’ve learned to be responsible, self integral and committed to what I want to create. I’ve gone from hundreds of thousands in debt to being on track to be debt free within the next 12 months….This has allowed me to feel peaceful in my life. This is something priceless! Thank you Jim

Pamela Bradley

TCP shifted my internal identity out of a lifetime of shame and grief that held me back from doing my souls work and allowing myself to flow in joy and abundance.

Martha Blessing

I went from being scared of money (working wages jobs my entire life to literally being one of the top 6% of Real Estate agents in Australia) two years running. (On track for a third)
Health – learning to listen to and nurture my body using the methods taught in WOM
Relationships – off the charts, marriage / kids all that. But mostly the relationship I have with myself…

Charlie McCarron

HERE'S WHAT YOU'LL GET

(A $35,491 Value):

THE COMPLETE 13-WEEK TRANSFORMATIONAL IMMERSION

($32,500 Value)

The TCP Community Support System

($997 Value)

The Subconscious Reprogramming Toolkit

($1,497 Value)

The BE-DO-HAVE Implementation System

($497 Value)

PLUS, THE MOST SUPPORTIVE, NON-JUDGEMENTAL AND LOVING COMMUNITY YOU'LL EVER EXPERIENCE.

When you add it all up, that's a real-world value of $35,491.
And you can join TCP today for just:

ONE-TIME PAYMENT OF

$3,997

Monthly payment options also available

100% DARE YOU TO TRANSFORM GUARANTEE

2% OF ALL TCP PROCEEDS WILL GO TO CHARITYWATER.ORG

THE GOLDEN TICKET OPPORTUNITY

When you choose to pay in full today, you unlock something really powerful:
Your $1,000 Credit Toward Your Next Big Leap
 
Think about this for a second:
  • You get a $1,000 Golden Ticket for any Jim Fortin program with a regular investment of $1,000 or more
  • You have an ENTIRE year to redeem your Golden Ticket

This isn’t just savings—it’s Jim saying:
“I believe in your transformation so much that I’m investing $1,000 in your future growth.”
You’re not just investing in TCP…you’re securing your entire transformation future while saving money today.

Secure your transformation future. Get your Golden Ticket today.

THE TRANSFORMATIONAL SUPPORT TEAM IS HERE TO ANSWER ALL OF YOUR QUESTIONS

Questions about whether TCP is right for you? We're here to answer all of your questions so that you're convinced TCP is a great choice for you.

You'll Be Protected By Jim's "Dare You To Transform Your Life" 100% Guarantee.

At the end of the 90 day program if you don’t feel a significant shift in how you approach life, simply reach out, show us you’ve completed the homework and participated in the community, and we’ll refund your investment.

Talk to someone who's been in your shoes...

Hundreds of professionals and spiritual seekers have transformed their lives through The Transformational Coaching Program (TCP). Chat with a graduate to hear their experiences firsthand. And, they are not slick sales people paid to tell you what you want to hear. They are here to listen and help you decide if you’re a fit for TCP and if TCP is a fit for you. And, this is not a coaching call, it’s a discovery call.

THE PROBLEM: WHY YOU KEEP HITTING THE SAME DAMN WALLS

You wake up each morning with the best intentions. You tell yourself, Today will be different. Today I’ll finally:
✓ Follow through on my big goals (instead of starting and stopping)
✓ Speak my truth without apologizing for it
✓ Make decisions from confidence, not fear
✓ Stop people-pleasing and own what I actually want
✓ Be courageous instead of playing it safe… again

But by nightfall, you’re right back in the same patterns, thinking:
 “What the hell is wrong with me? Why do I keep doing this to myself?”

Here’s the truth: Nothing is wrong with you.
You’re simply trapped in what I call the “Identity Illusion”—subconscious programming that’s been running your life on autopilot since you were a kid. And it’s keeping you stuck in patterns that don’t serve you.

THE INVISIBLE CEILING THAT'S BEEN SCREWING WITH YOU

You’ve been living this frustrating cycle:
→ You get fired up and motivated to change
→ You take action and see some progress
→ Your subconscious freaks out and whispers, “Who are you to want that?”
→ Self-sabotage kicks in (procrastination, perfectionism, people-pleasing)
→ You’re right back where you started, feeling like a failure

 

This isn’t because you’re broken or lack willpower.
 
It’s because every other program out there only talks to your conscious mind—that’s just 5% of what’s actually running your life. 
 
The other 95%? That’s your subconscious programming, and it’s been calling the shots this whole time.

HERE'S HOW WE'RE GOING TO REWIRE YOUR BRAIN
(WITH ACTUAL STRUCTURE):

WEEK 1-3: BUSTING THE IDENTITY TRAP
"Oh so THAT'S why I keep doing this to myself"

  • Uncover the subconscious values and stories that have been sabotaging you for a lifetime
  • Learn the actual brain science behind why you are the way you are (no fluffy vibes, just facts)
  • Let your new identity start being the North Star for your life
  • Experience those first “lightbulb moments” that make everything click

WEEKS 4-5: REPROGRAMMING YOUR BRAIN AND SUBCONSCIOUS IDENTITY
"Wait, there's an actual blueprint for this?"

  • Learn how to thoroughly reprogram your subconscious identity so you actually get what you want
  • Master your habits and terminate the old, destructive ones (with repetition as the secret sauce)
  • Start experiencing the shifts that make you think, “I can’t believe I used to be that way.”

WEEKS 6-13: DISCOVERING SELF-MASTERY AND YOUR AUTHENTIC POWER
"This is who I actually am"

  • Eliminate all your old ways of BEING and create a brand new life you actually love
  • Transform your relationship with money, success, and abundance (so it flows instead of feeling forced)
  • Develop unshakable confidence that comes from knowing exactly who you are
  • Experience the joy of living aligned with your authentic self

The best part? You’ll be laughing through most of it. This isn’t about suffering through transformation—it’s about enjoying the process of becoming who you’re meant to be.

IS TCP RIGHT FOR YOU?

This program is for people who are tired of their own BS and ready to do something about it.
 
You’re probably here because:
 
You’re Smart But Stuck
  • You’ve achieved things others would kill for, but you still feel like something’s missing
  • You know you’re capable of way more, but you keep hitting the same invisible walls
  • You’ve “done the work” (therapy, courses, books), but you’re still running the same patterns
  • You’re tired of feeling like you’re fighting yourself every damn day

 

You’re Spiritually Curious But Practical
  • You feel called to something bigger, but don’t want woo-woo without results
  • You want to integrate your spiritual side with actual success in the real world
  • You’re done with surface-level “love and light” and ready for the deep work
  • You know there’s wisdom in ancient teachings, but you need it applied to modern life

 

You’re Successful But Not Satisfied
  • You’ve hit a plateau and you’re wondering, “Is this it?”
  • You know there’s more in you, but you’re not sure how to access it
  • You’ve hit an earnings ceiling and can’t seem to break through
  • People think you “have it all,” but you feel like you’re just going through the motions

 

You’re Ready for Real Change
  • You’re done with quick fixes and ready for actual transformation
  • You want structure, not just inspiration
  • You’re willing to look at the uncomfortable stuff if it means real results
  • You’re ready to invest in yourself at a level that matches your commitment

 

If you’re nodding your head thinking “That’s me,” then TCP is exactly what you need.

IS TCP RIGHT FOR YOU?

I really want to join but I don’t have the funds right now...
I completely understand. However, TCP is not just another professional development course, and the reason you may not have the money for this course right now is the exact reason why you need this course. Nothing will change in your world until YOU change your inner world of subconscious habits and identity. What do I mean? I explain everything in this quick video I made for you. At about 1 minute into the video below, you’ll know if TCP is a right fit for you or not.
 
Click here to watch student testimonials
This course is recommended for anyone who wants to transform their life in some way, so yes, this is recommended for someone looking to start a business. Many participants have said, “I wish I would have had this training before starting my business!” If you’d like to talk to a current member of TCP, we have current and past students available for you to speak to.
Yes, you have my “100% Dare You To Transform” Guarantee: If by the end of the 13-week program your life hasn’t dramatically changed, we will gladly refund your money. In order to receive the refund, you must submit all completed homework assignments, show that you’ve participated in the private community and participated in 80% of the live coaching calls. You must submit your refund request anytime from the end of week 13 until the end of the Recap Week. We will remind you when you would have to submit this.
 
Attending the LIVE coaching calls is a requirement unless you communicate with us beforehand. Being in Integrity is very important for this program and we take it seriously, as your transformation is very important to us. For example, some of our Australian students can’t make the calls because it’s 3 am, so they communicate with us about this beforehand. However, if you are choosing to come into the program thinking about all the ways you can get a refund, this is definitely not the program for you. That is not the right way to show up. However, if you’re committed to your transformation more than your refund, then you’re in the right place.

If you contact any of our past or current students, they will probably tell you that they wished they had taken this program many years ago. I totally feel you on the nervousness of making another investment in yourself. Your attitude and experience about money will absolutely shift. Look at some of our student transformations on this page. The type of work Jim does in the program is deep foundational work — changing your subconscious identity to be the person you want.

I’m sure that you invested all that money in Masterminds and training programs because you thought it would bring you some sort of transformation, correct? The fact that you are interested in Transformational Coaching Program means that you didn’t get that transformation you were looking for in the other programs. If you participated in the Be Do Have® training, you know why.
 
You’re not BEING the person to get that transformation.
 
The Transformational Coaching Program gives you the coaching and the tools and steps to change your subconscious identity so you can start BEING that person you so badly desire to get the things you want! It’s the program that teaches you what other programs do not –changing your context, NOT giving you more CONTENT (information). You don’t need more content, you simply need to change your context. TCP will show you how to do that, and once you do, you your life will never be the same.
Yes, Tuesdays at 1pm PT every week. If you miss a call, of course you can listen to the replay. Jim actually encourages everyone to listen to the calls at least three times. If you miss a call, you can ask your question in the private community or email support@jimfortin.com.  Jim and the coaches spend hours in the private community every day!
 
There are many TCPers who work full-time jobs and are unable to be on the live calls. All of them have gained immense value out of the replays. I encourage you to approach this program from a place of possibility and the expectation that it WILL transform your life. Make watching the replays your #1 priority each and every week (along with doing the homework and participating in the community discussions). When you do this, you can be absolutely confident that you can dramatically transform your life.
Yes, you will be able to select a payment plan on the checkout page.

During the 13-Week Transformational Coaching Program, weekly you will have homework, which consists of a PDF, Video and Audio, a live coaching call on Tuesdays and a Q&A call on Fridays. You will also have access to a member’s only private community. All the materials inside the program will be yours to keep for your lifetime, including all the additional training videos you will get access to. You will be able to ask your own personal questions so Jim and the coaching team can address them live and/or inside the community. This really helps everyone in the community also. In the private community you can ask questions directly to me or any of the coaches or just post to the group to get their response. Our students say that I am the most active mentor they have ever seen (just check out the transformational videos to see for yourself!)

TCP is different because it goes beyond surface-level coaching and quick fixes. Unlike self-help books, therapy, or motivational seminars, TCP works at a deep subconscious level and bridges practical strategies, ancient wisdom and brain science. It’s a holistic approach that ensures sustainable, lasting change rather than temporary feel-good motivation.

TCP delivers profound, lasting transformation. By addressing the root causes of your internal challenges, you’ll experience lasting peace of mind, authentic fulfillment, and improved relationships—results that go far beyond what other solutions have offered. You’ll finally feel unstuck and aligned with your true purpose, experiencing the life you deserve.

You can trust this program because it has helped over 6,000 people in similar situations as you. We provide testimonials and success stories of those who once felt stuck but experienced lasting transformation through this immersion. TCP is backed by neuroscience, transformational psychology and spiritual wisdom, ensuring a proven and reliable process.
Plus, there is my Dare To Transform Risk Free 100% Money Back Guarantee!

You can trust TCP because it’s designed with my 32 years of experience helping people like you. The combination of neuroscience, subconscious reprogramming, and ancient wisdom ensures a comprehensive and very unique process. Thousands of success stories and endorsements validate our success.

TCP works by guiding you through subconscious reprogramming and deeper wisdom alignment, using proven frameworks to break through limiting beliefs. You’ll undergo a process of immersion and repetition that rewires your mind, body, and spirit for lasting change. You’ll also have access to a supportive community and regular sessions to reinforce your transformation. The coaches and I are in the community, DAILY.

Getting started is simple. Enroll today and receive immediate access to a community of like-minded individuals, personalized guidance, and the tools you need to begin your transformation. Plus, the program is designed to ensure lasting change, making it a no-brainer investment in yourself.

By not starting now, you risk staying stuck in the same cycle of frustration, disappointment, and self-doubt. You’ve already experienced what happens when you rely on superficial solutions. 
You have nothing to lose by trying something that offers deep, lasting change—and everything to gain, including peace of mind, fulfillment, and a sense of purpose. 
 
Plus, you have my “100% Dare You To Transform” Guarantee.
Go through all of TCP and if we don’t deliver, you’ll get a refund when the 13 weeks is over. 
You have a better life to gain and absolutely nothing to lose.

80% want coaching on the same thing. We’ve never found anyone that has said “there’s too many people”. What you’ll discover week 1 and what we found is that the program and people in TCP create community, the community creates support, support creates social learning and that creates bigger transformation for people.

This TCP cohort will begin September 2025. You will get access to your TCP onboarding materials on September 6th, 2025 or as soon as you enroll if it’s after that date. Your first week’s homework will be delivered on Tuesday, September 9th and your first coaching call with Jim takes place on the following Tuesday, September 16th, 2025.

All content is accessible via desktop and mobile devices.
Buckle up, your transformation begins right away!

Ready to transform your life from the inside out?

This is your chance to join TCP and doors are only open 2X per year. So what's it going to be?

Will you continue with the same approaches, likely creating the same results?

“Participants who complete identity-based transformation programs are 3.5 times more likely to maintain changes long-term than those using willpower alone.”
(Behavior Change Institute)

Or will you make a committed decision to transform at the identity level, creating a new baseline for everything in your life?

ONE-TIME PAYMENT OF

$3,997

Monthly payment options available

THE REASON FOR PERSONAL TRANSFORMATION HAS NEVER BEEN MORE IMPORTANT THAN NOW.

The world is changing rapidly, and those who can adapt at the identity level are thriving while others struggle to keep up.
The truth is, there will never be a “perfect time” to transform. There will always be reasons to wait, to prepare more, to think it through again. But transformation doesn’t happen when everything is perfect—it happens when you decide it’s time.

83% of people who “wait until later” to invest in personal development never end up doing it
(Psychology of Procrastination Study)

So, your time is now.
“My only regret is not doing this program sooner. The person I’ve become through TCP has created possibilities I couldn’t even imagine before. Don’t wait like I did—it’s the best investment you’ll ever make in yourself.” — Michael P., Entrepreneur & TCP Graduate

When you enroll during this limited time, you'll also get this transformation-accelerating bonus:

HURRY, BONUS EXPIRES SOON!

Enroll in TCP today and receive Money Wants You training replay plus 4 LIVE calls to Rewire Your Mind for Wealth!

 

Money Wants You Training Replay
AND 
Four “Rewire Your Mind for Wealth” LIVE Calls

Learn how to identify and transform the specific subconscious programs blocking your financial abundance. Working from the “Money Wants You” LIVE Event these calls will dive further into creating true abundance into your life. Replays will be available.

Purchase backed by Jim’s “Dare You to Transform Your Life” 100% Risk Free Guarantee!

STILL ON THE FENCE?

Talk to someone who's been in your shoes...

Hundreds of professionals and spiritual seekers have transformed their lives through The Transformational Coaching Program (TCP). Chat with a graduate to hear their experiences firsthand. And, they are not slick sales people paid to tell you what you want to hear. They are here to listen and help you decide if you’re a fit for TCP and if TCP is a fit for you. And, this is not a coaching call, it’s a discovery call.

THE TRANSFORMATION TEAM IS HERE FOR YOU

Meet some of our TCP Coaches!

ANY OF THESE DOZENS OF STORIES COULD BE YOUR TRANSFORMATIONAL STORY.

Click on a category name below to filter videos:

START YOUR TRANSFORMATION NOW

ONE-TIME PAYMENT OF

$3,997

Golden Ticket Included

AS LOW AS

$383/month